Put a headset on and walk around a building at full scale. Useful for sign-off, for sales suites, and for events where you want people to remember the stand.
A ceiling height on a drawing is a number. In a headset it's either comfortable or it isn't, and people know which within about two seconds. We've watched design decisions change in the room because somebody finally stood in the space rather than looking at a picture of it.
The same argument works for selling. Someone who has walked through the flat is a long way further along than someone who has looked at a render of it, and they ask better questions — about storage, about light, about what's out the window — which tends to be what a sales team actually wants.
We build in Unreal Engine, which means everything runs in realtime rather than being pre-rendered. Time of day can change while you're standing there. Material options can be switched. Doors open, and you walk through them.
It also means one build can be repurposed several ways: a headset version for the sales suite or an event, a screen version someone can drive with a controller or a mouse, and video captured straight out of the same environment for social or a website. You're not paying to build the place three times.
Less than people expect. A standalone headset and somebody to help visitors put it on covers most events and sales suites — no cables, no PC tower under the table.
We'll set it up, get it running on your kit, and make sure it survives a busy day of people who have never worn a headset before. That last part matters more than the graphics: an experience that needs explaining doesn't get used once you've left the building.
Realtime is just as good at rebuilding things that have gone. We recreated Celtic Park as it was in the 1990s so supporters could stand in a stand that no longer exists, and built an Old Trafford experience in Unreal as a studio project.
That kind of work tends to be for fan engagement, exhibitions and events rather than planning — but it's the same tools, and it's the sort of thing people genuinely queue up for.
Selected work
Got something you want to see before it’s built?
Get in touch
